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How can Augmented Reality captivate audience?

If you want to offer new and immersive experience to your customers, you must turn to the best Augmented Reality app development company in India. In today’s ever evolving digital landscape, Augmented Reality has emerged as the transformative force in user engagement.

The rise of Augmented Reality

Starting with gaming, Augmented Reality or AR applications have found their way into various industries. The technology has the ability to overlay digital information onto the real world in real time.

Blending the real world with the virtual using computer generated graphics

Augmented Reality introduces computer generated graphics, sound, video, sensory projects into the real world to deliver an engaging customer experience. Accessories like handheld devices, headsets, smartphones, smart lenses, Google glass are popular AR tools that convert users’ surroundings into an interactive environment. The AR technology works on various approaches like Simultaneous localisation and mapping (SLAM), marker based which uses camera to identify the visual objects like QR or 2D code, location-based AR/ markerless AR where visuals get activated based on GPS and projection-based AR featuring optical devices that project light onto a specifically designed surface.

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Impact of AR applications - Instrumental in enhancing various facets of daily life

According to Statista, the worldwide market for AR is expected to rise to over $198 billion in 2025. With businesses and industries increasingly recognising the potential of AR applications to enhance user engagement, it becomes important to partner with specialised Augmented Reality app development services in India. From retail to tourism, education, real estate, AR apps help explore information through immersive experience. Educational institutes can provide an immersive learning experience to students, offering virtual tours and hands-on training. In retail segment, AR enables customers to virtually try products and influence their purchasing decision. AR has also been making waves in healthcare, facilitating surgical planning and patient education through visualisation of complex medical data. AR has been making significant strides in tourism by providing immersive historical insights and enriching cultural experiences. Tourists or visitors can point their smartphones at monuments or sculptors for an engaging audio-visual experience on historical facts.

What should you consider while choosing augmented reality app development company in India?

Experience & expertise – Look for a company with a successful track record in executing AR app projects. The team should possess in-depth understanding of AR technology and its applications.

Innovation-driven approach – Choose a company that is passionate about innovation and stays at the forefront of advancements in AR and latest trends so that they can deliver solutions that are relevant for the times and also align with your goals.

Reviews & previous projects – Explore client testimonials to gain insights into the company’s capabilities, commitment levels and reliability. 

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The premier agency with stellar track record in Augmented Reality app development services in India.

Reputed as one of the first companies in introducing augmented reality app development services in India, Digital Eyecon has worked on prestigious projects across many states in India. Their benchmark projects have offered enriching experience to visitors at prominent tourist destinations in India. The company is well-equipped with complete in-house facilities and expert developers proficient in AR technologies that help deliver best experiences.

The growth of AR is all set to be steady and the future looks bright for this revolutionary technology in domains like entertainment, retail, real estate, education and tourism. By partnering with Digital Eyecon, an experienced Augmented Reality app development company in India with specialised expertise and proven track record, you get hassle-free integration of AR application, for providing a novel experience to your customers and staying ahead in the increasingly immersive digital space. Whether you are a business looking to enhance customer experience or an educator aiming to ease the learning process or a museum looking for best way to engage visitors, AR app can make a significant impact. If you want to know more about implementing AR technology for brighter business prospects, contact Digital Eyecon 9030006330.

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DE-Dev-Admin-2021

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